{"id":36085,"date":"2025-07-03T23:04:24","date_gmt":"2025-07-03T21:04:24","guid":{"rendered":"https:\/\/www.albergodiffuso.org\/?p=36085"},"modified":"2025-07-07T16:24:12","modified_gmt":"2025-07-07T14:24:12","slug":"borgo-soandri-a-tourism-model-that-benefits-the-entire-territory-2","status":"publish","type":"post","link":"https:\/\/www.albergodiffuso.org\/en\/borgo-soandri-a-tourism-model-that-benefits-the-entire-territory-2\/","title":{"rendered":"A new visual identity"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”0px|||||” global_colors_info=”{}”][et_pb_row use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.4″ _module_preset=”default” custom_margin=”||40px||false|false” custom_padding=”50px||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|300|||||||” text_font_size=”16px” text_line_height=”1.4em” link_text_color=”#000000″ header_2_line_height=”1.2em” custom_margin=”||0px||false|false” animation_style=”fade” text_font_size_tablet=”18px” text_font_size_phone=”15px” text_font_size_last_edited=”off|desktop” header_2_font_size_tablet=”22px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

25 years is a significant milestone for an organization like ours. To mark the occasion, we\u2019ve refreshed our brand\u2019s visual identity.<\/b> <\/p>\n

The logo is the business card of any company, and we wanted to make sure our 25th anniversary <\/b>was clearly visible. Without changing the essence, we\u2019ve added a small \u201c25\u201d to the top right of the logo to symbolize the journey we\u2019ve taken so far. <\/p>\n

We also took this opportunity to redesign all the graphic elements that make up our brand identity <\/b>\u2014 from the font and colors to unique design features that make us instantly recognizable<\/b>. <\/p>\n

Sutrio\u2019s story has always been tied to wood<\/b>, carpenters, and artisan workshops. As a community- based project, we found it meaningful to connect with this tradition by incorporating the texture of tree rings \u2014 a symbol of growth, time, and resilience \u2014 into our new look. <\/p>\n

Wood represents both the roots of this community and an element that continues to evolve<\/b> through initiatives such as our artist residencies [link to the latest edition\u2019s news] and study residencies, curated by the Municipality of Sutrio.<\/p>\n

A tradition that renews itself: this too is the Albergo Diffuso Borgo Soandri.<\/b><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.27.4″ _module_preset=”default” background_color=”#FFFFFF” custom_margin=”60px||||false|false” custom_padding=”4%|3%|4%|3%|true|true” custom_padding_tablet=”” custom_padding_phone=”8%|6%|8%|6%|true|true” animation_style=”fade” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ box_shadow_vertical=”0px” box_shadow_blur=”40px” global_module=”1039″ saved_tabs=”all” locked=”off” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” text_font=”|600|||||||” text_text_color=”#000000″ text_font_size=”20px” text_line_height=”1.4em” link_text_color=”#000000″ header_3_text_align=”center” header_3_font_size=”25px” header_3_line_height=”1.4em” text_orientation=”center” text_font_size_tablet=”18px” text_font_size_phone=”15px” text_font_size_last_edited=”on|phone” header_3_font_size_tablet=”20px” header_3_font_size_phone=”18px” header_3_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

Do you have any doubts or do you want more information?<\/strong><\/h3>\n

Fill out the form below or call us at +39 0433 77 8921<\/a><\/strong><\/p>\n

[\/et_pb_text][et_pb_contact_form captcha=”off” email=”info@albergodiffuso.org” use_redirect=”on” redirect_url=”https:\/\/www.albergodiffuso.org\/en\/thank-you-page\/” success_message=”Thank you for contacting us.” _builder_version=”4.22.2″ _module_preset=”default” _unique_id=”fc867cfb-c525-41ba-8723-2e7bba8832ec” form_field_text_color=”#000000″ form_field_font=”||||||||” custom_button=”on” button_text_size=”15px” button_text_color=”#000000″ button_bg_color=”#ffdd0e” button_border_width=”5px” button_border_color=”gcid-7e293d47-3e17-4214-956f-0c69e624b367″ button_border_radius=”0px” button_font=”|700||on|||||” button_icon=”5||divi||400″ custom_margin=”30px||||false|false” border_radii=”on|8px|8px|8px|8px” global_colors_info=”{%22gcid-7e293d47-3e17-4214-956f-0c69e624b367%22:%91%22button_text_color__hover%22,%22button_border_color%22,%22button_text_color__hover%22,%22button_border_color%22%93}” button_text_color__hover=”#ffdd0e” button_text_color__hover_enabled=”on|hover” button_bg_color__hover=”#000000″ button_bg_color__hover_enabled=”on|hover” button_border_color__hover=”#000000″ button_border_color__hover_enabled=”on|hover”][et_pb_contact_field field_id=”nome_field” field_title=”Name” _builder_version=”4.21.0″ global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_contact_field][et_pb_contact_field field_id=”cognome_field” field_title=”Surname” _builder_version=”4.21.0″ global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_contact_field][et_pb_contact_field field_id=”email_field” field_title=”E-mail address” field_type=”email” fullwidth_field=”on” _builder_version=”4.21.0″ form_field_font=”Nunito||||||||” global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_contact_field][et_pb_contact_field field_id=”Message” field_title=”Message” field_type=”text” fullwidth_field=”on” _builder_version=”4.16″ global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_contact_field][et_pb_contact_field field_id=”prvacy_accept” field_title=” ” field_type=”radio” radio_options=”%91{%22value%22:%22Ho letto e accetto il trattamento dei dati personali – Privacy Policy%22,%22checked%22:0,%22dragID%22:-1}%93″ fullwidth_field=”on” _builder_version=”4.21.0″ global_colors_info=”{}” button_text_size__hover_enabled=”off” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off”][\/et_pb_contact_field][\/et_pb_contact_form][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

25 years is a significant milestone for an organization like ours. To mark the occasion, we\u2019ve refreshed our brand\u2019s visual identity. The logo is the business card of any company, and we wanted to make sure our 25th anniversary was clearly visible. Without changing the essence, we\u2019ve added a small \u201c25\u201d to the top right of the logo to symbolize the journey we\u2019ve taken so far. We also took this opportunity to redesign all the graphic elements that make up our brand identity \u2014 from the font and colors to unique design features that make us instantly recognizable. Sutrio\u2019s story has always been tied to wood, carpenters, and artisan workshops. As a community- based project, we found it meaningful to connect with this tradition by incorporating the texture of tree rings \u2014 a symbol of growth, time, and resilience \u2014 into our new look. Wood represents both the roots of this community and an element that continues to evolve through initiatives such as our artist residencies [link to the latest edition\u2019s news] and study residencies, curated by the Municipality of Sutrio. A tradition that renews itself: this too is the Albergo Diffuso Borgo Soandri. Do you have any doubts or […]<\/p>\n","protected":false},"author":7,"featured_media":35664,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[46,12],"tags":[],"class_list":["post-36085","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-25esimo-landing-en","category-news"],"_links":{"self":[{"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/posts\/36085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/comments?post=36085"}],"version-history":[{"count":7,"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/posts\/36085\/revisions"}],"predecessor-version":[{"id":36143,"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/posts\/36085\/revisions\/36143"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/media\/35664"}],"wp:attachment":[{"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/media?parent=36085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/categories?post=36085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.albergodiffuso.org\/en\/wp-json\/wp\/v2\/tags?post=36085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}